Client Testimonials

“Being an engineer, I typically explain things in too much detail and can occasionally lose sight of the broader message. Nancy has an incredible ability to take a complex message and make it concise, simple, and engaging. Her pragmatic approach is grounded in real world experience. She created a marketing plan that our franchises can follow step by step. Marketing toolkits were developed that allowed our franchises to basically "paint by the numbers" when marketing their stores. Strategic, effective, and realistic are all adjectives that best describe our experience in workign with Nancy Edwards. Thank you again Nancy! ”
- Dale Malone, Managing Partner, Ecobox


“There are times when I need an experienced hand in writing something up or fully managing a special event, and I know I can count on Rational to deliver quality work on time and within budget. One word sums it up: dependable.”
- Steve Taylor, Director of Corporate Affairs, Applied Materials


“Nancy Edwards has brought new ideas and a much-needed strategic focus to our marketing efforts. She understands the realities of working with startups and responds quickly to our needs. The results of our PR efforts in particular have far surpassed our expectations.”
- Rachael Thompson, former Product Marketing Manager, ePM LLP


“Nancy Edwards' gift of critical thought and creative talent combine for a pitch-perfect balance, sans the big ego. Add her skill as a strategist and writer and you've got the ultimate pro in our business.”
- Kerry Tate, Owner/Principal,TateAustin Public Relations


“The Rational team has a lot of experience and expertise in the e-commerce arena. For us, it’s comforting to know that they have been down that road, know the pitfalls and can make recommendations on the best way to go.”
- J.B. Bleckley, President, Banks Information Solutions